Archive for October, 2010

Clara Shih On Ambient Intimacy and Appvertising

Posted on October 5, 2010. Filed under: Best practices, Social Media | Tags: advertising, ambient intimacy, appvertising, best practices, book, branding, Business Strategy, Clara Shih, customer engagement, cyberbranding, Internet, marketing, online community, online marketing, reference, small business, social business, Social Media, social networking, Social Networks, sociology of social media, The Facebook Era, web, web marketing |

If you want to know how tapping into social networks can help your business, then touch base with Clara Shih. After all, she wrote The Facebook Era: Tapping Online Social Networks to Market, Sell, and Innovate (2nd Edition), which is chock full of case studies and practical information for creating strategies and tactics to help [...]